Google

Why do I need SEO?

Why Do I Need SEO?

SEO is Essential for your Brand According to Forbes, 93% of online experiences begin with search engines. Briefly, SEO is a process of optimizing any given search word, or phrase, for search visitors to find your website through Google search. In other words, think of SEO, and your website, as your 24-hour salesperson. No matter…

SEO and Voice Search strategy with Apple HomePod

How to Gain a Better Understanding of SEO and Voice Search Strategies

SEO and Voice Search Strategy You can not underestimate the value of voice search. Voice search information originates from search engines such as Google and Bing. Your website must undergo sophisticated search engine optimization | SEO to keep your brand "visible" in a new audible world. Developing a sound SEO and voice search strategy will…
Google Ads on smartphone

Google Adwords Login | Get Started with Google Ads

Contents of this page: Getting Started Visit Adwords Login Page Enter Gmail Address Forgot Your Password? No Need to Login Every Time Adwords Overview Page Get Started with Your Adwords Account Visit Adwords Help Center Now You Need Great Keywords     Getting Started To use your Google Adwords account (now called Google Ads), you’ll…

800-Flowers shows the effectiveness of bidding on branded keywords in Google Ads

Why Bid on My Branded Keywords in Google Ads?

There is an increase in brand awareness when both paid (Google Ads) and organic search listings appear together in top spots. Consumers think highly of brands that they see more frequently. Bidding on branded keywords is an excellent method to "protect your territory" on the first page of Google SERP (search engine results page). Content…
Google organic and paid search work together search strategy

Google Organic and Paid Search Ads Work Together

A unique search strategy is Google organic and paid search ads working together. Research shows an increased click-thru-rate (CTR) and conversion rates than traditional organic search behavior. Read on with exclusive guest search professional Brenna Karbel on combining organic (SEO) and paid search from Google Ads. Contents of this page: Brenna Karbel on Organic and…
Responsive website design makes any website available on any device

Why Google Favors Responsive Design for SEO

Google’s focus is on its mobile-friendly website visitors - mobile is now the primary entry to the web, and Google has a separate search index for mobile. Responsive website design is a ranking factor in Google search engine result pages along with several SEO benefits. Contents of this page: What is a Responsive Website Design…
Google organic versus paid search results in 2019

Google Organic Search Versus Paid Search

Read how Google organic search (SEO) versus paid search (PPC) results work, and why you need search engine optimization to win with evergreen organic search listings. Contents of this page: Marketing Paradigm is Changing with Search Consumers are Blocking Advertising and Turning to Search Consumers are Now Smarter With Their Purchasing Decisions How Google Search Results…
The iPhone is the new personal computer

Smartphones are The Real Personal Computer

The year was 1981 and IBM just launched the 5150 personal computer. The 5150 started the personal computer revolution, but it took time to spread from the early adopters. It started with small businesses and built momentum when the Apple Macintosh was introduced in 1984. It wasn't until the mid-1990s when the internet was made…
Google search tips on smartphone website

10 Google Search Tips You May Not Know

There is no question Google has changed our lives and especially how business is conducted today. Every business has a goal to be on the first page of Google search. Granted every company cannot obtain these results, but choosing the appropriate keywords, more importantly, long-tail keywords can level the playing field for smaller companies to…